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In the past few years, social media has erupted with calls to participate in alternatives to Black Friday (the day after Thanksgiving), which is considered the biggest shopping day of the year. Opt Outside, initially a campaign by the outdoor gear company REI, advocates for people to spend the day in nature, not in stores, as the name suggests. Some state and national parks have even gotten on board by offering free admission on Opt Outside day. Another alternative to Black Friday is Giving Tuesday, which occurs on the Tuesday after Black Friday (and Cyber Monday). On Giving Tuesday, individuals are encouraged to donate to causes, groups, or organizations they believe in and want to support. These donations aren’t necessarily a large financial sum; individuals simply give what they can or give by volunteering their time.
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